Friday, 15 April 2016

Topic: Generational Holidays

Going into college and moving away from home, you mentally start cutting away at the ties from your family life, being guided and told what to do and now to make your own decisions. From then on it's a change from "Where will mom and dad bring us this year?" to "Will I backpack alone or with my friends?" as you being to independently travel, or so it used to be.
From research undertaken by local tourism boards internationally in 2015, the results indicate an increase in repeat visitors with their families and certain business owners in destinations say they have known certain families for years and now the kids they used to know are bringing their kids. A driver for a coach trip company said "Parents bring their grown up children on trips and when they reach their destinations, the children will remember the trip and the possibility of them returning is higher in the future, due to their parents input" Which indicates that the same location would see the same people.
Todays generation are starting to appreciate the concept of "Quality time" with siblings, parents and grandparents and aren't as negative towards family holidays. Todays leading travel experts suggest that there will be a growth in generational tourism and family holidays but with an added educational twist, with our generation having a strong emphasis on education, it is now holidays like a safari or camping or skiing holidays that are strong winners for generational tourism.

What do you think? Will generational tourism be a target for tourism of the future? Will solo travel among young people die down?

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